I’ve been thinking of doing a promo video showcasing the Idea Spark iOS app for a while, but I just couldn’t decide how I wanted to do it. The current trend amongst startups is to release glossy marketing videos with upbeat music, but in all honesty I am personally very tired of this sort of communication between creators and their customers. Seeing something generic like that has very little impact on my own saturated senses, and I figure I’m not the only one.
So I thought to myself: what is it that I consider the most important thing when I am looking at buying an app? Well, usability is what immediately jumped to my mind; I want to know how an app works so that I can envision how it will fit in my life. Grand promises on a marketing statement don’t mean much to me amidst the plethora of other grand promises that are made constantly, and too often these promises are oversold and lead to disappointment. I would rather be shown that something works and embodies those promises, without the superficial layer of varnish.
With that in mind, I put together a promo video that simply shows the workflow of the Idea Spark iOS app. Simply put, the app is a tool to help artists get out of creative ruts by suggesting new ideas, but beyond that I’ll let the app speak for itself. I composed the music myself and edited it up to my standards as a visual storyteller, and have released it to the world in hopes that it is clear and communicative about my vision for the app in the pockets of fellow creatives. It’s simple, effective, and beautiful just like I designed the app to be.
Check out the Idea Spark Workflow Demonstration on Youtube:
A big thanks to all the beta testers and early adopters who took the time to explore our Idea Spark iOS app.
By far, the most popular feature request was filter options on the history page. A lot of you were looking for ways to sift through your data, which can really pile up when you have been using the app for a while.
We are happy to announce that with this latest update a right sidebar has been added to to the history page to allow you to filter your ideas by status or dates. We also went ahead and expanded our idea database for you – to the tune of 10,000+ more new, unique ideas.
We hope you enjoy this update, and please continue to use our support form to send us your suggestions and feature requests.
Idea Spark – Version 1.0.1 details:
-Added filters to History page (you can now filter the ideas that are listed by status or date range)
-Added more than 10,000 unique ideas
-Small bug fixes
Dun, da da dahhhhh! I am happy to announce that our new app, Idea Spark, is now live on the iTunes store. Creatives, this one is for you.
Idea Spark is a tool for sparking your creative fire. Photographers, authors, painters, cooks…all of us sometimes get stuck coming up with new ideas. As with most things in life, the hardest part is getting started. That’s where this app comes in: the short phrases you generate are seeds for your own creative interpretation and exploration.
Hand drawn illustrations are coupled with a clean and simple design, meaning that the Idea Spark app doesn’t look like all the others. This design embodies the very thing this app aims to inspire within you: to create something unique and individual in a world where much is the same.